PROFESSIONAL COPYWRITING, EDITING AND PROOFREADING
I’m here when you’re lost for words
They say, whoever ‘they’ are, that a picture paints a thousand words.
That’s a lovely poetic gem but if you’re a fledgling business, or even a well-known brand looking for new customers, you’ll find that actual words are much more likely to do the trick!
An image of your products or an illustration of your services or venue can only benefit from well-written captions, attention-grabbing headlines and beautifully crafted editorial. It’s incredible to stand in front of the Mona Lisa in the Louvre, immersing yourself in her enigmatic smile, but does that tell you all about this iconic portrait? Does it tell you that the painting once hung in Napoleon’s bedroom? Does it tell you that when it was taken to the US, Mona travelled in a first-class ocean liner cabin?
As an experienced copywriter, editor, web content writer and proofreader, I’ll learn all about you and your audience. I will then paint the perfect picture of your business – in words – sharing your story, spreading your message and putting you in the spotlight.
If you’d like to find out more about how I can help you or your business, why not give me a call on 07926 071650 or email janette@janettemallard.co.uk.
I offer these services
Copywriting
I have written copy for newspapers, magazines and, as a freelancer, a range of businesses. Whether you want an in-depth article, an entire website or an advertising slogan, I’ve always got just the right words.
Copy Editing
With years of editing experience under my belt, I can polish your words until they shine. As I go, I’ll make sure your copy connects with your customers, sells your brand, and is free from errors.
Proofreading
I love hunting out and eliminating errors in copy. From spelling mistakes and misplaced punctuation marks to terrible grammar and factual inaccuracies, proofreading is your last chance to get it right.
About Me
I’ve been working with words for more than 25 years. I started in the lightning-paced business of newspaper journalism as a sub-editor and travel feature writer. Back then, with the presses running, editors ranted and raved if column inches weren’t filled, and you missed a deadline at your peril.
That’s probably why I became known as a ‘copywriting machine’ who hit every deadline once I left the world of journalism and became a copywriter for a holiday company. Deadlines were still in place in this busy marketing environment, and as Head of Copy I prided myself on always meeting them.
Getting things just right is always my goal. As a freelance copywriter/editor/proofreader working for your business, that’s just what I’ll aim to do.
I will work with you to get to the heart of the subject. I will then present you to your target audience in a way that makes them realise they simply cannot live without you, your product, or your service.
My research will help me to get under the skin of your brand and put myself in the shoes of your customers. My copy will be clear and concise, free of superfluous jargon and, when suitable, injected with a sense of fun. All the necessary facts will be there, all wrapped up in an entertaining and intriguing read.
In my world, missing a deadline is not an option, and I always deliver what I promise. I take huge pride in my work and, when we work together, making your business succeed will be something I take very seriously.
Some of my previous clients
